Marketing Solutions

Finding prime prospects is a fundamental tactic of effective marketing. The following steps can help you learn about your best prospects:

• Identify profitable segments based on demographics such as size, geography and industry
• Obtain a list of your prospects within these segments
• Rank your prospects by a predictor of market potential
• Target your prospects based on risk and market positioning goals

Examples of D&B's Marketing Solutions

Dun's Business Locator

• Covers 10 million U.S. companies and tradestyles
• Companies sorted alphabetically
• Comprehensive coverage of the D&B information base
• Available on CD-ROM

Dun's Direct Access

• 10 million U.S. and 500,000 Canadian companies
• 34 search selectors, search by multiple criteria, search based on corporate family linkage
• Comprehensive marketing tool for sales prospecting and marketing analysis, with the most extensive access to the D&B marketing information base
• Available online through locally loaded software
• Pay only for what you use

Who Owns Whom Series

• Details complex linkages between parent companies, subsidiaries, associates, and trading partners
  
• Includes six volumes covering 32 countries; volumes may be purchased separately
  
• An in-depth reference that details the ownership of companies with non-U.S. subsidiaries and affiliates
  

This is just a sample of D&B's marketing solutions. If you haven't found what you're looking for here, please send a message to our D&B Marketing Specialists.

Or, if you prefer, in the United States you may leave a message at 1-800-738-4638.

So that we may better serve your needs, please provide a detailed description of the type of information you're looking for.

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